WLE Growth Gurus

Margo Berman
Author, Inventor, Professor, Marketer


Margo is a dynamic international speaker, an award-winning creative director, recognized advertising professor, and a Kauffman Faculty Scholar at Florida International University. She conducts interactive workshops, teleseminars, and webinars in advertising, viral marketing, and creativity. She was a marketing consultant for 15 years, with her own ad and PR agency: Global Impact. As a creative talent, she's won numerous regional, national and international awards, with clients like: American Express, Alamo Rent A Car, Clientele and Banana Boat.??She produced and hosted an interview talk show in Miami: “Artists About Themselves.” And has written articles for national trade journals and reference publications including the Encyclopedia of Advertising. Margo invented tactikPAK®, a patented system of learning, created Mental Peanut Butter® training, and developed three advertising CDs, plus two short DVDs, one on creative thinking and another on catchy slogans. Margo has also co-authored three books on spirituality. Her book, Street-Smart Advertising: How to With the Battle of the Buzz, was picked as the June 2008, book of the month for Delta Sky Magazine. It is available in two webinar series as 6-part CD sets: Street-Smart Advertising and More Street-Smart Advertising. She's now writing her second advertising book, The Brains Behind Great Ad Campaigns, scheduled for a 2008 release. She has received Outstanding Teaching and Research Awards from the university. She was the 2001 Woman of the Year in Communications Education. In 2004, her Web site, www.unlocktheblock.com won a national Clarion Award. In 2006 and 2007, she was recognized with the Outstanding Research Award.

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